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Welcome to the Monroe County TDC co-op web page.

Cooperative advertising was introduced to provide accommodations, tourist-related businesses and attractions, direct access to major travel markets at a cost effective rate.

• Due to limited availability, all co-op space and time is on a first come, first served basis.

• Space / time reservations are arranged through a media insertion order form from a hotelier’s ad agency, and/or a check made out in the full amount for the co-op program a particular business is participating in.

• ONLY Florida Keys tourism destination messaging is allowed in any co-op ad.

• All advertising materials must be supplied in accordance with the individual co-op offering.

• The Agency of record will have final creative control of the co-op program and its participation.

• Generic and District Co-op is initially for lodging properties and then offered to other tourism related businesses within the Keys that help promote the destination (attractions, restaurants etc.). Umbrella co-op programs are initially offered to specific umbrella-related businesses (diving, fishing and culture) and lodging properties.

 

 

Tinsley Advertising has launched this new and improved Florida Keys Co-Op site for all potential participants to learn about available programs and sign up through a registration form.

This new site is an efficient way to inform all tourism related businesses in The Keys about our programs.  The new sign-up forms streamline the registration process in a consistent format and will minimize any miscommunication on programs, materials and payment associated with these Co-Op programs.

Our new site and sign-up forms operate exactly like other online shopping business models.  As a potential participant in our programs, you will click the program you are buying, fill out your contact information, upload necessary details to participate and once you click “submit,” the site will send a confirmation email of your participation.

The Site:

The Keys Co-Op site lists programs by campaign (see above tabs), their publication circulation, materials closing, specs, cost and sample ads.  Here you can view in detail, all available programs for the year and prepare your marketing budget accordingly.

Participation:

Co-Op programs now have online line forms associated with each program.  Sign-up is quick and easy.  Click a desired program name and you will be directed to our sign-up form.  Additional details of a selected program are outlined in the sign-up form.  To participate, simply fill out the selected program form and hit “submit.”

The Payment:

Payment for Co-Op programs is required on of before the program closing date.  Tinsley requires a check to participate.  The new Co-Op forms will ask for the check number you will be sending in order to participate.  Forms cannot be submitted until a check number is entered.

Invoicing:

Invoices for each program are available on the sign-up form.  Before you click “submit” there is a link asking if you need an invoice.  An invoice for the selected program and amount will open in a new window.  Tinsley will no longer send out customized invoices on demand.

Again, a check is required by the Co-Op closing date in order to participate in any program.  If we do not receive a check, you are not guaranteed participation.

If you need a tutorial of the new site and sign-up process, please attend the DAC meetings on July 7 & 8.

Generic and District Co-Op is initially for lodging properties and then offered to other tourism related businesses within The Keys that help promote the destination (attractions, restaurants etc.).  Umbrella Co-Op programs are initially offered to specific umbrella-related businesses (diving, fishing and culture) and lodging properties.

 

NOW available are images of the Florida Keys and Key West.
They are to be used in promoting tourism to the destination.
Please take a look at our new galleries then fill out the usage agreement, and you can use these images for your promotional efforts. Thank you.

 

Florida Keys Photo Usage Agreement